Logo & Corporate Identity

In today's competitive world, a unified image on all your promotional and corporate materials creates your unique identity. This identity is instantly recognized. It is a powerful marketing tool.

By combining marketing and design know-how and involving people - from within your organization and among consumers - we identify your brand equity.

We define a positioning that is consistent with your company's objectives, and develop a brand architecture to implement it, identity, collateral, and digital media.

All businesses, large or small, benefit from thoughtful consideration of branding and image-building. Concepts must work effectively on all materials to which they are applied, and they must send consistent, up-to-date messages which accurately reflect an organisation's products, services, values and vision.

Your strategic identity stems from the core values of your company, expressing a consistent and unique vision. This ensures strong associations in the mind of your customer, inspiring trust and respect in the long term, beyond the life of any single product.

An innovative graphic design approach can boost the impact of any item which carries your identity to your staff and clients. By applying creative design principles to high-exposure materials, you reinforce your marketing and branding message. Menus, CD covers, posters, leaflets, postcards, invitations, books, cards, web sites, CD Rom displays, e-commerce sites, environmental design, flags, banners, super graphics, exhibitions, point of sale materials and packaging offer identity exposure opportunities to attract attention and make a lasting impression.

E-Impressions have helped many fine companies gain a firm foothold in their markets with the use of a strong corporate image program implemented through a unified print and digital communication strategy.

We offer a complete Image branding and business identity development service. From logo enhancement to full print and digital branding exercises.